{"quotes":[{"text":"Publishers and advertisers can't differentiate between the types of impressions an ad does on a site. A perusing reader is no better than an accidental reader. An article that provides worthwhile advice is no more valuable than one instantly forgotten. So long as the page loads and the ads are seen, both sides are fulfilling their purpose. A click is a click.","author":"Ryan Holiday","tags":["clicks","journalism","marketing","media","pr","public-relations"],"id":12272,"author_id":"Ryan+Holiday"},{"text":"As these contrasts show, capitalism has undergone enormous changes in the last two and a half centuries. While some of Smith’s basic principles remain valid, they do so only at very general levels.For example, competition among profit-seeking firms may still be the key driving force of capitalism, as in Smith’s scheme. But it is not between small, anonymous firms which, accepting consumer tastes, fight it out by increasing the efficiency in the use of given technology. Today, competition is among huge multinational companies, with the ability not only to influence prices but to redefine technologies in a short span of time (think about the battle between Apple and Samsung) and to manipulate consumer tastes through brand-image building and advertising.","author":"Ha-Joon Chang","tags":["adam-smith","advertising","capitalism","competition","ecomics","profit","propaganda","public-relations"],"id":65448,"author_id":"Ha-Joon+Chang"},{"text":"There is a blackout in media coverage of issues concerning whales and dolphins in Japan, with the exception of the government's viewpoint. It is simply amazing how little good information (and how much bad information) the public in Japan gets about the worldwide controversy over whaling and dolphin killing, all because the media bows to the wishes of the Japan Fisheries Agency.","author":"Richard O'Barry","tags":["animal-rights","corruption","fishing","media","public-relations","whaling"],"id":77906,"author_id":"Richard+O%27Barry"},{"text":"PR *is* a shrewd, rough game. It's learning to psychologically manipulate, play on people's greed and vanity. Convincing a target audience to buy products and services they neither need nor want. Profiting from making them spend hard-earned money and feeling happy about doing it. Smiling as they empty their wallets. It's devious exploitation, taking advantage of the human psyche, and I'm good at it. Very good.","author":"Graham Diamond","tags":["marketing","pr","public-relations","truth"],"id":78122,"author_id":"Graham+Diamond"},{"text":"A propaganda model has a certain initial plausibility on guided free-market assumptions that are not particularly controversial. In essence, the private media are major corporations selling a product (readers and audiences) to other businesses (advertisers). The national media typically target and serve elite opinion, groups that, on the one hand, provide an optimal “profile” for advertising purposes, and, on the other, play a role in decision-making in the private and public spheres. The national media would be failing to meet their elite audience’s needs if they did not present a tolerably realistic portrayal of the world. But their “societal purpose” also requires that the media’s interpretation of the world reflect the interests and concerns of the sellers, the buyers, and the governmental and private institutions dominated by these groups.","author":"Noam Chomsky","tags":["indoctrination","media","propaganda","public-relations","truism"],"id":98246,"author_id":"Noam+Chomsky"},{"text":"What people say and feel about you when you've left a room is precisely your job while you are in it.","author":"Rasheed Ogunlaru","tags":["first-impression","gossip","impact","influencing-skills","inspiring","making-an-impression","networking","personal-responsibility","public-relations","rasheed-ogunlaru","self-awareness","winning-people-over","working-a-room"],"id":108655,"author_id":"Rasheed+Ogunlaru"},{"text":"Understand your audience and you will understand the impact of your message on each follower in your social media networks.","author":"Matt Gentile","tags":["communication","public-relations","social-media","strategic-communication"],"id":116312,"author_id":"Matt+Gentile"},{"text":"You only ever have three things: 1) your self, wellbeing and mindset 2) Your life network, resources and resourcefulness 3) Your reputation and goodwill. Treasure and tend the first. Value, support and build the second. And mindfully, wisely ensure that the third (your life current and savings account) is always in credit.","author":"Rasheed Ogunlaru","tags":["brand","building-relationship","building-relationships","career-development","career-development","current-account","goodwill","how-others-see-you","inspirational","leadership","life-lessons","life-lessons","mindfulness","mindset","motivational","net-worth","network","networking-advice","networking","networking-skills","perceptions","personal-branding","personal-branding-reputation","personal-development","personal-development","personal-relationships","pr","public-relations","public-relations","rasheed-ogunlaru","rasheed-ogunlaru","relationship-advice","relationship","reputation-management","reputation","resourcefulness","resources","savings","self-awareness","self-awareness","self-development","self-development","skills","success","success","successful-living","talent","talent","treasure","treating-others","value","work","working-together"],"id":155306,"author_id":"Rasheed+Ogunlaru"},{"text":"You only ever have three things: 1) your self, wellbeing and mindset 2) Your life network, resources and resourcefulness 3) Your reputation and goodwill. Treasure and tend the first. Value, support and build the second. And mindfully, wisely ensure that the third (your life current and savings account) is always in credit.","author":"Rasheed Ogunlaru","tags":["brand","building-relationship","building-relationships","career-development","career-development","current-account","goodwill","how-others-see-you","inspirational","leadership","life-lessons","life-lessons","mindfulness","mindset","motivational","net-worth","network","networking-advice","networking","networking-skills","perceptions","personal-branding","personal-branding-reputation","personal-development","personal-development","personal-relationships","pr","public-relations","public-relations","rasheed-ogunlaru","rasheed-ogunlaru","relationship-advice","relationship","reputation-management","reputation","resourcefulness","resources","savings","self-awareness","self-awareness","self-development","self-development","skills","success","success","successful-living","talent","talent","treasure","treating-others","value","work","working-together"],"id":155306,"author_id":"Rasheed+Ogunlaru"},{"text":"Reputation is an outcome; but it is also a valuable, strategic asset.","author":"Andrew Griffin","tags":["andrew-griffin","business","communication","crisis","leadership","nonfiction","public-relations","reputation-management","risk"],"id":192198,"author_id":"Andrew+Griffin"}],"pagination":{"page":1,"page_size":10,"total":26,"pages":3,"next":"?page=2\u0026page_size=10"}}