A title means marketing. It means that company's coming soon, and you'd better get out the Christmas lights so they don't miss your house.
— Caroline LeavittSharing the same exact content, message or advertisements over and over again only showcases your limited content and a serious lack of depth in your message.
— Loren WeismanDon't fight to be right, but fight when you are right.
— Amit KalantriAdvertising may be described as the science of arresting the human intelligence long enough to get money from it.
— David HoneggerThis is what made the difference, they used social networking for entertainment and I used it for business.
— Amit KalantriSpam is a waste of the receivers’ time, and, a waste of the sender’s optimism.
— Mokokoma MokhonoanaIf you don't build a personal brand, someone else will brand you with the wrong label.
— Richie NortonIf the New Marketing can be characterized by just one idea, it's this: Ideas that spread through groups of people are far more powerful than ideas delivered at an individual.Social change, education, new-product launches, religious movements... It doesn't matter, the story is the same. Movements are at the heart of change and growth. A movement - an idea that spreads with passion through a community and leads to change - is far more powerful than any advertisement ever could be.As you consider what to do next, you're faced with a difficult choice. It's difficult because it represents giving up something you may be quite comfortable with, and it's difficult because it requires an all-or-nothing commitment.
— Seth GodinMake sure you test your brand story’s recipe with whomever you’re cooking it for.
— Laura BuscheA candidate with no experience they would package as a citizen politician, a lifetime hack as an elder statesman.
— Rick Perlstein